Mission, Vision & Goal
EMPOWER | SUPPORT | UPLIFT — Building a strong, ethical, skilled, and self-reliant jewellery ecosystem.
Empowering Gold Artisans
"To empower goldsmiths, artisans and jewellery professionals by providing financial support, skills development, education, legal assistance and social security to build a strong, ethical and self-reliant industry."
A United & Prosperous Community
"To create a united, skilled and prosperous jewellery community with global recognition, modern technology, financial stability and a secure future for generations to come."
Key Strategic Goals of SSUF
Empowering every craftsman, entrepreneur, and business owner across the industry.
Promote Skill Development & Employment
Conducting modern CAD/3D workshops, hallmarking awareness, and youth apprenticeship drives.
Provide Financial Support & Easy Loans
Direct assistance with Mudra loans, MSME credit lines, and bank subsidies.
Strengthen Businesses & Market Access
Enabling B2B exhibition participation, promotional showcases, and trade linkages.
Ensure Legal, Regulatory & Compliance
Providing GST guidance, Income Tax advice, MSME registration, and legal aid.
Offer Social Security & Welfare Benefits
Assisting artisans with health insurance, emergency welfare support, and social security.
Build a Connected Industry
Creating a transparent, trustworthy, and digitally connected network for all stakeholders.